Today’s travel trend is all about immersing yourself in the local culture—and spending a night or two in a place that feels like home. That makes themed Airbnbs a perfect solution, especially if you’re traveling with a group of friends or a significant other. But are themed Airbnbs worth it?
While Airbnb users have always gone for themed stays, the options for themed Airbnbs have increased over the past few years. Some Airbnb hosts offer themes like the Beatles, the ’80s, or Luxury, while others create experiences guests could never have at home. Still, some hosts offer themes that may not appeal to everyone.
Getting Airbnb bookings during peak season is easy, but attracting guests and getting bookings throughout the year is challenging for any Airbnb host. The more on theme your Airbnb is, the more likely you can receive bookings throughout the year, not just during busy seasons.
When going for a theme for your Airbnb property, you need to ensure that your theme does not have distractions. Your guest should experience the displayed theme in its entirety; here are a few tips:
Give guests the option to see your listing in different languages; many Airbnb users don’t speak English, so translating your listing is necessary to attract more bookings. There are tons of benefits to translating your Airbnb listing, such as:
It’s important to note that you can translate your listing into five languages. If your Airbnb is located in a high-traffic tourist city, this step is essential when catering to visitors.
Airbnb is all about creating and enjoying experiences. While the platform provides ample opportunity to rent out a spare room or even a couch, the tours, classes, and hikes offered by Airbnb hosts set the platform apart. Airbnb is all about personal experiences, and your space should be able to provide them. But what if you could use a theme to make the property feel like an experience?
When choosing a theme, you should consider one that relates to your neighborhood, country, or general history geographically. Basing your theme on the surrounding natural environment is one of the most common hacks and well-appreciated themes by guests. Choosing a theme for your Airbnb is only limited by your imagination, so here are a few tips to get you started:
Airbnb guests want more than just a place to sleep. Booking “experiences” is a way to offer more authentic vacation options. Airbnb’s new Experiences program was introduced to help hosts and guests connect and get more out of their trip. Guests can book tours, guided activities, classes, restaurants, nightlife venues, and other activities. Or they can stay home and truly enjoy your themed location.
Theming your property heightens the experience your guests will have and also improves your ratings. So we’d say yes, themed Airbnbs are worth it.
Rachel Jones is an award-winning writer and editor from Oklahoma City, OK. Her work has been published on influential sites, including Entrepreneur and International Business Times. She spent several years in property management and leasing, handling short-term rentals, student housing, and community rentals. Rachel is also experienced in staging and real estate photography. With a B.A. in English in her back pocket, Rachel combines her passion for property management with her storytelling ability to offer Airbnb hosts helpful advice as they monetize their homes.
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