Imagine this: You have a great listing. You’ve spent countless hours curating the perfect pieces to fill your home without overwhelming your guests. You have amenities featured in the bathroom and the bedroom to give guests the most comfortable experience.
But your neighborhood isn’t that great.
You’ve had guests contact you, lost on their way over, unable to differentiate your listing from the surrounding houses. Thank goodness that was just a nightmare, right?
When it comes to listing your Airbnb, the exterior of a home is just as important as the amenities inside it. This is the first impression of your space for most, if not all, of your guests. You want them to feel like they’re really about to step into something special. You need your listing to stand out above the rest.
Here are five outdoor products that will raise your Airbnb’s curb appeal.
Plants are a great way to bring vibrance and life to your front door. Whether hanging from the porch railing or potted in hand-crafted ceramic ware, planters provide a distinction from other houses with a memorable pop of color.
Consider planters with a pattern such as these colorful, geometric pots to draw the eye toward the house. The plants themselves can also add color to liven the area. Select a planter first and then decide what to fill it with. This way, you can ensure that the color of the planter and the color of the foliage work together.
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These hanging flower pots are another great alternative to traditional box planters. Rather than focusing solely on the house’s base, hanging planters raise the eye to the remainder of the dwelling. Now that you’re drawing attention to other parts of the house in a pleasant way, guests can better absorb the full welcome.
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Consider the landscape of your yard and its architectural elements. Think you don’t have any? What about that tree that’s been there for five generations? Or the wheelchair-accessible walkway that distinguishes your listing as ADA compliant?
Any changes in elevation, driveways, patios, porches, water features, and flower beds are all features that you can accent with lighting. And you don’t have to hire a landscape architect to come in and give your yard a makeover. Swapping out the porch lights with some modern light fixtures is plenty!
These modern, wall-mounted fixtures are anti-rust and have built-in motion sensors, providing safety and security. They’ll also help keep your electric bill down (yay, energy-efficient!). Who doesn’t love a win-win?
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Lights shouldn’t be too intense, we don’t want to overwhelm the guest, but we want to establish the mood. Some yards are dramatic and bold, some are warm and inviting. Rather than simply illuminating the entire lawn or highlighting individual features, feel free to combine the lighting features to create a style that is uniquely yours.
Porch seating is a great way to bridge the gap between the sidewalk and the living room. Outdoor seating serves as a way station between the outside and inside of your Airbnb. Outdoor seating encourages guests to stay outside for a while and enjoy your outdoor spaces. If you have the real estate for a porch swing, by all means, install one. This one has a cupholder. Guests revel in the opportunity to sit and read a book in the soothing rocking of a chair.
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If, however, you’re working with a cozier space, bistro chairs are a viable solution while still providing the same benefits as other seating arrangements. This set comes with a glass tabletop to set down drinks, reading material, and the like.
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Upgrading door hardware is a quick way to inject your personal style into the exterior of your home. Swapping out an old, worn handle for one with subtle yet interesting detail is sure to elevate your listing and reflect the tone of your home. The great thing about door hardware is that they come in all styles, shapes, and finishes. Enhancing your front door with this modern tulip handle and knob set adds character in a flash.
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Another option is a keypad door lock with a passcode. All guests have to do is enter the code, and the door unlocks. The best part is that it’s reprogrammable, so you can change the code after each visit, or a handful of visits, and don’t have to worry about keys or stashing them somewhere. This feature looks great and makes self-check-in a breeze.
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A wreath on your front door does more than just fill up space. Wreaths identify the entrance to the house. It’s important to choose a pleasing color palette for your wreath that will complement the paint color of the exterior siding. You can have a simple, elegant arrangement, perfect for any time of year, or a wreath for every season, month, or day. You could even switch out a placard of your guests’ names for an added personal touch.
This realistic eucalyptus wreath is a subtle nod to summer, but good for any season. However, this welcome wreath is interchangeable with magnets for each holiday and special occasion. Be sure to look over your wreathes and other door treatments regularly and replace with new items as needed. Whichever type you choose, including a wreath shows guests a welcoming entrance for the start of a terrific stay at your listing.
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Increasing curb appeal is a tricky endeavor, but small changes can leave a lasting impression. Planters provide life, color, and vibrancy as guests draw nearer inside. Light fixtures illuminate the path toward the home, guiding weary travelers to a warm and inviting space.
Porch seating offers guests a way to comfortably enjoy the outdoors—without having to go too much outside. Door hardware accents individual personality and provides security without compromising on style. The finishing touch of a seasonal wreath identifies the entrance to a home and adds character to an otherwise empty space.
No matter what you decide to do, any improvement to your Airbnb’s exterior, big or small, will make your curb that much more appealing.
Rachel Jones is an award-winning writer and editor from Oklahoma City, OK. Her work has been published on influential sites, including Entrepreneur and International Business Times. She spent several years in property management and leasing, handling short-term rentals, student housing, and community rentals. Rachel is also experienced in staging and real estate photography. With a B.A. in English in her back pocket, Rachel combines her passion for property management with her storytelling ability to offer Airbnb hosts helpful advice as they monetize their homes.